Birch Admin, Author at Birch Print

How to humanise your brand through anthropomorphic marketing

Brands are living beings; this may sound odd but it is true. Brands do everything that living beings do; they breathe,...

We know that there’s a lot to love about marketing: the ever-changing landscape of advancing techniques, the variety...

When creating and implementing strategies for your business there are generally two types that are commonly used:...

How can direct mail, which is outbound by nature, enhance inbound marketing? Surely this method doesn’t fit into the...

The secret behind stress free printing is making sure that you plan the whole process properly. The process is key....

Yes. Sustainable direct marketing exists. From reducing paper waste to leaner manufacturing processes, there are a...

GDPR is one of the hottest topics in business and especially direct marketing. Starting on 25th May 2018, all...

Back in October, we posted this blog about when to use direct mail for maximum effect. To help reinforce our message...

Rather than just relying on one channel to target and engage with prospects, campaigns typically have better success...

One of the biggest news stories to hit the headlines recently is GDPR. Everyone seems to be talking about it and with...

Looking to leave a lasting impression in your direct mail campaign? Why not include some sort of promotional item? ...

It is estimated that there are around 269 billion emails sent a day. An average office worker receives 121 emails a...