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What is Point of Sale?
Finding ways to get ahead of the competition is imperative for a business to succeed. If that has always been true,...
Why do our customers choose us?
Our world may be about print, but our focus is on you and what you need from print. Our goal is to collaborate with...
How does packaging affect the sales of a product?
Packaging is a powerful marketing tool and can be the difference between making a sale or losing a customer. In one UK...
Birch joins forces with Two Sides
To kick start the year, we’re super excited to share that we have become members of Two Sides, a not-for-profit,...
What is POS Material?
Point-of-sale materials are the cornerstone of any retail marketing strategy, playing a pivotal role in attracting...
What is Point of Sale Signage
Point-of-sale signage can be found everywhere you go in retail, acting as a silent salesman that draws customers in...
What is Point of Sale Design?
According to a consumer survey conducted by Google, 80 per cent of consumers will go to the store when they have an...
What is Point of Sale Printing?
The UK retail industry was most recently valued at £441 billion, and this figure is only set to grow in 2024. Retail...
Pantone colour of the year 2025 – Mocha Mousse
Pantone's Colour of the Year is renowned as one of the most closely guarded secrets within the creative sector, and...
Best Birch Projects of 2024
We’ve been in business for over 40 years and the sheer diversity of our projects never ceases to amaze us. Every year...
Promotional Product Trends for 2025
The promotional products industry has experienced notable growth in recent years, driven by changing marketing...
The educational value of paper-based learning
In the last 40 years we’ve witnessed a monumental digital revolution that’s pretty much changed every aspect of human...
