Sustainable packaging for a small home fragrance brand
Challenge
Limited resource is part and parcel of running a small business, so Edyta, the founder of Gold Moss, needed a flexible and versatile team who could help with her various challenges.
The reed diffusers were a new addition to Gold Moss’s product listings, so working to a tight budget, Edyta began the hunt for a suitable print partner to help produce a premium packaging solution for the diffuser range.
Solution
The higher the print volume the more cost effective, and because this project required relatively low volumes, our team efficiently rose to the challenge of producing a print specification that was on brief and in budget.
In the initial proposal gold foil was going to be an option, however with a tight budget it was decided against this. Although foil would have added a lovely dimension to the packaging, the end product doesn’t’ look any less for it.
The great thing about working on a variety of packaging projects means we can reuse artwork templates, and we happened to have box templates that suited Gold Moss’s requirement perfectly. We had an existing template that suited the outer packaging as well as the inner corrugated fitment, designed to hold the diffuser reeds in place.
These existing templates allowed us to save on cutting forme costs, and enable the prompt production of packaging samples, which all contribute towards keeping within a tight budget.
Our Digital Print Technician produced a digital sample that was an ideal representation of the finished product, giving Edyta peace of mind ahead of the full print run.
We were able to match the digital sample to the specific green pantone of their brand colours to ensure we had complete brand consistency across the full Gold Moss product range.
Services Used
Retail
Packaging
Product
Packaging
Print and Print managemant
Consultancy with an expert
Design for
Print
Results
Our long-standing experience working with small, independent brands gave this project the leverage it needed to exceed expectations and deliver a meticulous packaging solution for this unique home fragrance brand.
” The boxes are beautiful, just like I imagined them to be! Thank you!!”
–––––––––––––– If you can see it and touch it, we can brand it for you ––––––––––––––
Testimonials
Lovely words from our customers…
Birch print is more then a printers. They get to know your business, your customers and make sure your visual messaging is being delivered, From the swing ticket on my garment to the design of the box my customer receives. My brand values were transparent on every touch point. Thank you Birch Print for caring, Alicia x
Alicia Kite - CEO / Founder
Birch produce and hold stock of various marketing collateral for our depots to call off, this ranges from pull-up banners and foamex header signs to bone china teapots and engraved cutlery. Birch have proven themselves time and again to be highly competitive on costs and having such a trusted supply partner for such a wide range of services saves so much time, administration and worry over sourcing new suppliers.
Andy Webb -Marketing Communications Manager
Pitman Training Group has worked with Birch for close on 10 years and they have always delivered high quality materials across a whole range of products, from posters to pull up banners and much more. They have partnered with Pitman Training to ensure we have consistent branding across our marketing material and have integrated their Marketing Resource Centre (MRC) into our Pitman hosted “Marketing Hub”. Birch have always operated in a very professional manner and respond to requests quickly and efficiently.
Paul Lewis - Managing Director
Thank you to the team at Birch for all of their help with my latest order of promotional items for our charity event. Flawless service and fast delivery.
Brian - Managing Director
I approached Birch Print to get some printing done having used them in the past. What immediately impressed me was the interest in and enthusiasm for my new fledgling product. There was an immediate input of ideas, innovation in design and a genuine interest in both my market and business.
Birch Print not only PRINT for you but they also PARTNER you in the journey and truly add value to your design, marketing and ultimately your product.
Colin Hutchison - Founder and MD
Working with the Birch team was a pleasure. When building a new store we needed a business partner who took away the headaches, and created solutions not problems. Birch managed to hit deadlines and produce high quality POS enabling us to get open on time and with a great looking store.
Steve Fleming - MD Acuitis UK
